CORPORATE PR

INTERNAL PR

BRAND PR

MEDIA RELATIONS

E-PR

BRAND PR

CORPORATE PR

The image is an important element for every company. Positive perception is the key to ensuring good reputation of an enterprise. Within the framework of CORPORATE PR we ensure long-term strategies for building and maintaining good relations between the company and its surroundings. We are responsible for: media relations (we guarantee safety thanks to i.a. planning activities in advance, preventing a crisis or minimizing its consequences), media trainings, internal communication, relations with NGOs and opinion leaders, public administration bodies and local authorities, sponsoring activities and strategies as well as concepts and implementation of CSR activities.

  • Media relations
  • Crisis communication
  • Media trainings
  • Internal communication
  • Relations with NGOs and opinion leaders
  • Relations with public administration bodies and local authorities
  • Corporate brand management
  • Sponsoring and sponsoring strategies
  • Concepts and implementation of CSR activities

Internal PR

Strong pillars of the company constitute a healthy “interior” of each institution. Well-planned strategy, communication based on dialogue, addressed to the “external environment” brings the benefit of enhances engagement and better motivation among employees, it builds a team of reliable ambassadors of the company. Within the framework of INTERNAL PR we offer an optimum match of the array of activities to the characteristics and needs of each Client. We design and implement internal communication strategy, special events for companies and organizations (team building, incentive events, integration events, workshops and thematic trainings). Additionally, we take care of relations with key cooperating entities as part of incentive events.

  • Strategies and managing of internal communication events
  • Special events for companies – design and organization (team building, incentive events, integration events, workshops and thematic trainings)
  • Incentive events

BRAND PR

Building trust, communicating brand benefits, but above all making consumers choose the Client’s product from among competitive ones and become loyal users – this constitutes the basis of communication activities. Adequate tools, worked out based on many years of experience, allow us to efficiently carry out planned BRAND PR activities. Our competences include: creation and implementation of a communication strategy, market launches of new brands, products and services, brand change management, positioning and repositioning, creating references for the brand, brand engagement strategies in special projects or brand participation in special events, festivals, shows, congresses (promotional stands), etc.

We design educational campaigns, implement concepts, deal with education in healthcare area (including preparation of printed materials, internet portals, interactive tools, etc.), measuring their efficiency. In the area of healthcare communications, we precede the launch of a campaign with strategic planning, we are responsible for monitoring of undesired events. Additionally, we cooperate with Key Opinion Leaders, NGOs, PAGs. We are responsible for adaptation and implementation of global communication. We organize experts’ panels, arrange publications in specialised media.

  • Creation and implementation of a communication strategy
  • Market launches of new brands, products and services
  • Brand change management, positioning and repositioning
  • Creating references for brands
  • Strategies of brand engagement in special projects or brand participation in special events, festivals, shows, congresses (promotional stands), etc.

MEDIA RELATIONS

One of the elements of communication aimed at maintaining good contacts with the media, irrespective of the set goal of communication activities (brand, company, service, problem) are MEDIA RELATIONS. Long experience allowed us to work out an effective line of cooperation with journalists. Our relations guarantee effective media response. As part of our activities, we are also responsible for conferences and other media events – congresses, workshops, galas, presentations.

  • Constant cooperation with the media
  • Organization of conferences and other media events – congresses, workshops, galas, presentations
  • Designing educational campaigns, implementation of concepts, education in healthcare area (including preparation of printed materials, internet portals, interactive tools, etc.), measuring their efficiency. In the area of healthcare communications, the launch of a campaign is preceded with strategic planning, we are responsible for monitoring of undesired events. Cooperation with Key Opinion Leaders, NGOs, PAGs. Adaptation and implementation of global communication. Organization of experts’ panels, arranging publications in specialised media.

E-PR

Nowadays, interactive activities are an indispensable element of PR, irrespective of the character of support provided to the Client. Our e-PR competences allow us to build and efficiently implement such activities. We create Internet communication plans and plans for social media relations, e-branding.

  • Internet communication plans
  • Social media relations
  • E-branding.

EVENTY

Independent of the area that the Client specializes in, we carry out EVENTS – from the concept to full implementation of the idea – also by adapting global solutions. We specialize in comprehensive preparation of events: stage design, music, special activities, presentations, ensuring participation and care of celebrities (foreign and local), documentation (photos, video recordings, live streaming), etc.

  • Concepts and full implementation of the idea, adaptation of global solutions
  • Preparation of the event setting – stage design, music, special activities, presentations
  • Ensuring participation and care of celebrities (foreign and local)
  • Documentation (photos, video recordings, live streaming), etc.